Brain Farm’s latest production was a 30 and 60 sec spot that started airing this past Sunday. The Travis Rice World of Red Bull spot debuted on MTV’s Video Music Awards and will continue to run for the next few months.
Brain Farm worked on the latest World of Red Bull commercial spot earlier this year thats now airing in the US and globally. Red Bull commissioned Curt Morgan to direct and Brain Farm to produce a 3D commercial spot to air in 3D theaters and on TV this spring. The subject; the talented Ashley Fiolek, a young motocross phenom who rallies through the Zaca Station MotoX track, then signs to the camera Welcome to my world, the world of Red Bull. Ashley is completely lacking her hearing but is one of the best female moto riders in the world.
We shot the spot with Paradise FX 3D rigs using RED One cameras. The POV was shot using IndieCam’s POV system. Brain Farm took it a step further and contracted Mark Chapman and crew from CableCam to run the RED stereo rig on a 2000 foot cable across the track to get the intimate follow shots through jump and berm features. For the chase shots we used the Ultimate Arm on the Mercedes camera chase car. All the aerials were shot with Brain Farm’s Cineflex V14 system. Brain Farm did all post production on the spot and worked with E3D Creative for all the 3D conversions and conform. The spot is now airing in 2D on ESPN, TBS, TNT, MTV and other networks. It will begin airing in 3D cinema this May in front of Pirates of the Caribbean 4, Thor, and The Priest.
By Aaron Orlando – Revelstoke Times Review
In Revelstoke, a winter’s day doesn’t go by without at least some filming for some kind of ski or snowboard production. Maybe it’s helmet cam shots of your glade line, some pocket HD of jumps off a booter or even something with a director and a budget.
But when they are dropping tens of thousands to fly specialists in from California to wrap your helicopter with Red Bull graphics, you know it’s in a different league.
Scott Newsome of Revelstoke’s Eagle Pass Heli-Skiing invited the Times Review up to Selkirk Mountain Helicopters’ facility on Mar. 16. We witnessed the unveiling of an A-Star helicopter newly-decorated with a full Red Bull logo package, and a helicopter safety briefing for the upcoming snowboard production The Art of Flight.
The Art of Flight follows snowboarders Travis Rice, John Jackson, Mark Landvik, Scotty Lago, Jake Blauvelt, Nicolas Muller, Gigi Ruf, DCP and Pat Moore as they travel the globe and push the limits of the sport.
Travis Rice was on hand for the safety briefing. He’s been in town for about 10 days and has done some filming in the snowcat terrain at Revelstoke Mountain Resort and some sled-accessed riding. It’s his first time to Revelstoke. “It’s everything I’ve always heard it would be,” Rice told the Times Review. “A little more actually. I always heard good things ever since the resort opened.”
For those who follow snowboarding, Rice needs no introduction. Rice is firmly amongst the biggest names in the sport. He’s been Transworld Snowboarding rider of the year, won many big air and halfpipe competitions over the past decade, amongst many other awards, wins and video parts.
“I’ve heard from a lot of people how insane it is,” Rice said of the snow and terrain around Revelstoke. “It was great getting up here finally to see for myself.”
The above-average snow season looks like it will keep the production in Revelstoke longer than planned. “We were going to be going to [Alaska], but you guys are having the best season since the late ’70s and AK is having one of the worst seasons of all time, so we’re thinking of maybe just hanging out and finishing off … the project,” Rice said.
So, is it all work and no play? “I like to think that our business is spiked with pleasure,” Rice said, saying the riders and crew will be out and about town in the next few weeks.
The Art of Flight is being produced by Brain Farm Digital Cinema. Company president Curt Morgan, who was behind the 2008 snowboard epic That’s It, That’s All was also on hand at the heli-pad.
“It’s the story of Travis Rice and friends basically going out in search of the best terrain in the world, and this is going to be one of the spots in the movie,” said Morgan.
Morgan and Brain Farm are also producing an eight-part TV series that focuses on the production of The Art of Flight. It’ll follow the crew through locations including Patagonia, Jackson Hole, Alaska and here in Revelstoke. One of the one-hour episodes will feature their stay here.
Morgan said he worked with Scott Newsome on a production near Nelson, B.C., and he convinced Morgan to bring the production up here.
In addition to filming with Eagle Pass Heli-Skiing, they were also filming up at Revelstoke Mountain Resort. Morgan said they’ve had a great few days at RMR. “Everyone up at RMR have been awesome, super helpful.” They did some pioneering use of a specialized stabilized camera mounted atop a cat, he said.
Brain Farm is known for their pioneering digital filming techniques and innovating new camera mounting techniques for action sports genres. “It’s just the next level of cinematography and just an epic adventure story of travelling the world and dealing with all of the variables that come into play while trying to make a film about snowboarding,” Morgan said of the production and the TV series.
He says Red Bull is one of the sponsors of the TV episodes, and he’s currently shopping the series, saying he’s got interest from “really, really large” networks bidding on it.
He said Revelstoke has been a great host so far. “The people are so welcoming to us, and so friendly,” he said. “On top of that, of course you’re sitting on some of the best terrain in the world and some of the best snow.”
Morgan adds: “It’s shaping up to be a real good film shoot for us – if we ever see the sun.”
For Eagle Pass Heli-Skiing’s Scott Newsome, the production is a big boost for the company.
“For us, it’s a real big deal,” Newsome told the Times Review. “For Eagle Pass, it’s awesome. It’s amazing.”
Ownership of the Eagle Pass changed in December of 2010. It is now operated by Scott Newsome, Matt Pinto, Michael Wood and Andy Freeland. Freeland was with the company since before the ownership change.
Newsome notes the talent in the film and the production company behind it. “Nothing really compares to this film,” Newsome said. “It’s a real production.”
“It’s really stunning that we can showcase our terrain here and the town of Revelstoke,” he said. “It’s a real big thing for the community, as well as us at Eagle Pass.”
Update from Chile 2. The making of Brain Farm’s movie “Flight”.
It was a long month in Chile shooting along side with the Brain Farm Digital Cinema crew searching for pow in the Andes. We started in Farellones, near the ski resort of Valle Nevado. With a way less than average snow pack we decided to fly south to Termas de Chillan. There was more snow but finding good snow was impossible. If it was sunny the snow was wind hammered and if… READ MORE
Snowboarding’s top filmmakers talk about the method to the madness behind their cinematic stylings and why, out of all the movies coming out right now, you should pay attention to theirs…. READ MORE
About 10 days ago I left Canada for Chile to shoot with Brain Farm for the making of their feature film “Flight”. The snowboarders for this portion of the film will be Jake Blauvelt, Scotty Lago and Travis Rice.
We landed in Santiago and stayed in the city to shoot……. Click to read more
Brain Farm was in Maui last December to shoot Ian Walsh at Peahi (JAWS) for Red Bull’s Young Jaws series. Here is a web video from the trip. We used the Cineflex for aerials and had a second Cineflex system mounted on a boat in the channel. We also shot Phantom HD from the boat for the high speed shots (slow mo).
PRESS RELEASES
FOR IMMEDIATE RELEASE
CONTACT: Lauren Panarese St. Clair, 207.699.2360
NEW YORK, New York, May 12, 2010—The World of Adventure Sports® (WOAS), an action and adventure sports series, will air on Sunday, May 16th at 2:00 p.m. ET/11:00 a.m. PT. Host, Pat Parnell of NBC Sports brings viewers the third episode of the 2010 season from Quebec for Red Bull Crashed Ice.
For more information, photos and video clips from past episodes please visit the newly re-designed www.WorldofAdventureSports.com
The next episode will feature:
Red Bull Crashed Ice: Red Bull Crashed Ice is a combination of ice hockey, downhill skating and boardercross. At speeds of over 30mph, the skaters will race along an ice track full of turns, jumps and underpasses. Crash-landings are guaranteed in this head-to-head race, for only the two fastest contestants in each heat qualify for the next round.
Teton Gravity Research – North Cascade/Ripley Creek BC: While filming for Teton Gravity Research’s new film “Light the Wick” Seth Morrison works his way up the coastal range in search of new terrain. Seth meets up with Erik Roner and Sage Cattabriga-Alosa at North Cascade Heli to explore the mountains of Northern Washington.
Red Bull Young Jaws: WOAS heads to the north shore of Maui to witness Ian Walsh and a crew of up-and-coming big wave surfers take on “Jaws”, the world’s most infamous wave, during one of the biggest swells to ever hit Hawaii.
Simon Dumont Profile/Dumont Cup: WOAS returns to Sunday River in Bethel, Maine to catch up with freeskier Simon Dumont for the 2nd annual Dumont Cup. We talk with the host as amateurs and pros alike vie for the title. It was here at his home mountain that Dumont set the World Quarterpipe Record in 2008.
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